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Lenovo aims to double global notebook sales with dual-brand

by Sze | Filed under Laptop

LenovoThinkPad
Lenovo by using the Dual-Brand strategy wants to double its global notebook sales. After merge with IBM’s PC department, Lenovo is now developing two segments of customers. The ThinkPad-Branded notebook computer will target on the high-end market while the low-end market will probably be targeted by Lenovo Brand. This can be shown by the launch of Lenovo 3000 C100 Notebook.

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