Lego to launch Digital camera, MP3 player and other electronic products

Lego to launch Digital camera, MP3 player and other electronic products

Lego to launch Digital camera, MP3 player and other electronic products

Digital Blue announced a licensing agreement with LEGO System to produce LEGO-inspired line of electronic gear, including digital cameras, MP3 players, walkie talkies and USB drives. These electronic gadgets will be built from classic LEGO bricks.

Other than portable gears, Digital Blue and Lego will also introduce Boom boxes and alarm clock radios that feature classic LEGO brick elements scaled to oversized proportions.

This line of Lego gadgets will be released in Summer 2009 at price points ranging from $19.99 to $59.99.

[digitalblue]

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