This is Cool8800C, a mobile phone that can transform to be a NES gaming console. When you first look at the phone, you can see a 2.2-inch display and number keys, which can be unfolded. Once you open them, you can find dedicated gaming keys and another 2.8-inch display for you to enjoy NES games.
The phone supports also MP3 and AVI playback. It has FM tuner and supports GSM 900/1800MHz networks. It costs $140.