LG announced its new design identity, L-Style, at the MWC 2012 and brings three new L-Style phones including the Optimus L3, L5 and L7. The L7 is the flagship in the L-Style line featuring a 4.3-inch large touchscreen. It is powered by a 1Ghz single-core processor. The L7 measures just 8.7mm thick. The L5, the mid-range model, comes with a 4-inch touchscreen and 5 Megapixel camera. It boasts a 800MHz processor. Both L7 and L5 will come with Android 4.0 Ice Cream Sandwich.
The Optimus L3 is the entry-level model with a 3.2-inch display. It runs Android 2.3 Gingerbread and will be available in March in Europe. The L5 and L7 will be released in first half.