Olympus brings a new compact long-zoom digital camera, the SZ-12 (known as SZ-14 in Europe and Australia) featuring a powerful 24x optical zoom lens with 25mm wide angle that utilizes high performance ED glass (Extra-low Dispersion glass) and Olympus’ double-sided aspherical lens technology. To deliver clear images even in low light, the camera offers the Dual Image Stabilization, combing sensor-shift image stabilization with high ISO sensitivity and fast shutter speeds.

FujiFilm FinePix F770EXR with GPS

FujiFilm brings three new compact long-zoom digital cameras, the FinePix F770EXR with GPS (aka F770EXR), F750EXR and F660EXR (aka F665EXR). All three models are equipped with a newly improved 1/2″ 16 MegaPixel EXR-CMOS sensor for superior performance in low light situation. Other the camera maker’s other EXR cameras, these compact long-zoom shooter feature the EXR Auto mode with Motion Detection to ensure subjects is captured clearly in low light condition. There are, of course, EXR HR (High Resolution), EXR DR (Dynamic Range), EXR SN (Signal to Noise) priority modes for you to choose from, in case you don’t want the camera to made the choice for you.

In addition to the S6200, Nikon introduces the CoolPix S8200 compact digital camera. While its predecessor S8100 does only 10x zoom, the new S8200 gets a 14x optical zoom NIKKOR lens with 25mm wide angle. It sports a 16 Megapixel backside illumination CMOS image sensor and EXPEED C2 image processor.

Canon PowerShot ELPH 510 HS Black

In addition to the SX150 IS, Canon also introduces the PowerShot ELPH 510 HS (aka IXUS 1100 HS in Europe) and ELPH 310 HS (aka IXUS 230 HS in Europe) digital cameras with the HS SYSTEM that combines a 12.1-megapixel, high-sensitivity CMOS sensor and DIGIC 4 Image Processor to enhance image quality in low-light settings. The HS SYSTEM also educes noise at high ISO speeds and expands the camera’s dynamic range to allow for greater detail and color when shooting in darker settings.

Nikon introduces a new pocket-able long zoom digital camera, the CoolPix S9100 with 18x optical zoom, which is the successor to the S8100 with 10x zoom. With a compact body, the S9100 packs a 18x zoom NIKKOR ED glass lens with 25mm wide angle, a 12.1-megapixel backside illuminated CMOS sensor and a 3-inch Clear Color LCD display.

Other than the 18x zoom FinePix S2800HD, FujiFilm has another new long zoom camera, the sleek, compact FinePix F300EXR (aka F305EXR) with a Fujinon 24mm Super Wide-Angle 15x optical zoom lens. It is also equipped with FujiFilm’s next generation EXR technology with Hybrid High Speed Auto Focus.

Ricoh announced the successor to the CX2, the CX3 compact digital camera, which is equipped with a 10 Megapixel back-illuminated CMOS image sensor and a 28mm wide angle lens with 10.7x optical zoom. It includes the noise reduction algorithm introduced on the GR DIGITAL III for better image quality.